Sales presentation training: is it worth the money?

Those who have a natural skill with words and numbers may be particularly adept at business proposal writing, but this is not to say that it cannot be taught.  People who swallow their pride for long enough to invest in sales presentation training often find that it is one of the best investments of their career.  Working on a large bid can be a very stressful task, and having some professional bid support can go a long way towards easing the pressure.  We like to think that our colleagues can support us when things get stressful at work, but the sad truth is that a lot of the time, everyone is just too busy to be able to give enough time to other peoples’ problems at work.

Sales presentation training is available in a variety of formats, and can be tailored to one’s individual specification.  It may be some general advice on business proposals, or a detailed look at some past work that could do with improvement. Alternatively, it might be consistent support throughout a bid that you are looking for.  The majority of consultants will provide help and advice according to your needs; all you need to do is decide what you want.  When you have made up your mind, you can contact companies to see what kind of standard packages they offer and whether they can offer you something more specific to your needs.

This kind of support and advice is not restricted to the written word.  While the content of a proposal or a bid is clearly important, delivery is also crucial, as without good presentation skills, the modern-day business professional risks losing important contracts.  Feedback from clients rarely offers that insight that is necessary to really improve one’s technique, and this is where presentation support can be particularly valuable.  Perhaps the tone of your voice alienates your audience, or you do not involve them enough in the presentation.  If there are any such issues that are coming between you and your potential clients, a consultant is likely to notice them straight away  and improve your presentation style forever.

Business proposal writing is so important that it is surely worth investing time and money into getting it right.  It could be an afternoon or a few weeks of sales presentation training that you are after, but if it improves your confidence and secures important sales, it will be time well spent.  There should be no shame in asking for bid support, as anything that get results will only be seen in a positive light by the boss, if they have any sense.

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